Yingying Kuang

Yingying Kuang is the Chief Marketing Officer at Kitsch, where she leads growth, brand and omnichannel marketing across DTC, retail, Amazon and social commerce. Since joining Kitsch, she has helped scale the company into one of the fastest-growing brands in beauty, building its consumables business from the ground up and driving significant growth across digital channels. Prior to Kitsch, Yingying was an early employee at Function of Beauty, helping scale the brand through its rapid growth stage.