I’ve spent my career leading marketing, sales, and operations teams through transformation and growth. Today, as Vice President of Marketing at Victra, America’s largest Verizon Authorized Retailer, I’m focused on strengthening how our brand connects with customers while helping our teams deliver exceptional experiences across more than 1,400 retail locations nationwide.
Before joining Victra, I spent nearly three decades with Verizon in executive roles focused on customer experience and growth. I led CRM strategy for more than 20 million customers, built retention and upgrade programs that delivered industry-leading churn results and managed large retail, contact center and sales operations teams responsible for thousands of employees and hundreds of millions in revenue.
As Chief Marketing Officer for BlueJeans, a video collaboration company acquired by Verizon, I led brand, product marketing, demand generation and ecommerce. I brought Marketing, Sales, Customer Success, and Support together under a shared GTM growth strategy that increased pipeline velocity and improved conversion across the funnel.
Across every role, my goal has been consistent: connect strategy to execution, align teams around the customer and drive measurable business results. To me, great marketing means being innovative and customer-focused, with the discipline to stay performance-driven. It’s about thinking big, acting small, collaborating across teams and focusing on what truly moves the business forward.